Official: Dual Touchscreen, QWERTY LG DouplePlay Announced for T-Mobile

With the market for a dual-touchscreen phone with a QWERTY keyboard lacking, LG has announced the bizarre experiment known as the LG DoublePlay. Calling the phone the “ultimate multitasking handset,” the DoublePlay features a clamshell design withsplit QWERTY keyboard. a secondary touchscreen 2.0-inch display comes nestled between the two halves. The main display measures in at 3.5-inches.

For all its duality, the DoublePlay sports a single-core 1GHz CPU. It also gets a 5MP camera with LED flash and 720p video recording. Both release date and price remain unannounced at this time, though you can expect this one-of-a-kind device sometime this holiday season. And it is one-of-a-kind indeed, though Android is no stranger to unique (to put it nicely) form factors. This is the OS that made the Motorola Backflip possible, after all.

NEW LG DOUBLEPLAY, EXCLUSIVELY OFFERED BY T-MOBILE, RAISES THE STAKES AT THE 2011 LG U.S. NATIONAL TEXTING CHAMPIONSHIP

LG and T-Mobile USA Announce the LG DoublePlay™, with Unique Dual Touch Screens, Delivering Twice the Texting and Social Networking Capabilities

Thirteen Contestants Compete for Chance to Become Part of Texting History, a $50,000 Grand Prize and Named the Fastest Texter in the U.S.

SAN DIEGO and BELLEVUE, Wash. ¾ October 17, 2011 ¾ LG Mobile is once again challenging the fastest thumbs in the nation to the ultimate text messaging challenge ¾ the fifth annual LG U.S. National Texting Championship, featuring the new LG DoublePlayTM. Announced today, the LG DoublePlay is the ultimate multitasking handset, featuring a split QWERTY keyboard and dual capacitive touch screens, making simultaneous mobile activities easier than ever. During this year’s competition, 13 contestants will use the LG DoublePlay, which is powered by a 1GHz Qualcomm Snapdragon® processor, to compete in the ultimate texting showdown for the chance to win a $50,000 cash prize and a once-in-a-lifetime spot in texting history.

Equipped with dual customizable touch screens ¾ a 3.5-inch main display and 2.0-inch sub display ¾ that operate independently or in tandem, as well as a full slide-out QWERTY keyboard and Swype® for easy text input, the LG DoublePlay allows users to perform multiple tasks at once such as updating their Facebook pages while simultaneously surfing the Web, texting or checking email.

“The evolving nature of texting trends and mobile technology has brought LG and T-Mobile together to create a device that celebrates multi-tasking beyond a powerful processor,” said Carl Brown, director of trade marketing for LG Mobile. “With its split keyboard and dual screens, LG DoublePlay’s impressive hardware made it the obvious choice for the official mobile phone of the 2011 National Texting Championship. LG is proud to be leading the charge in the next generation of mobile messaging devices while continuing its legacy as a leading manufacturer in QWERTY keyboard devices.”

“Whether sending texts or emails, checking in on social media sites, or browsing the Web, consumers are looking for fun and easy ways to stay connected to the people and things that matter most to them,” said Kim Swanson, director, product management, T-Mobile USA. “With the introduction of the LG DoublePlay and its unique dual-screen design, we are bringing the ultimate multitasking tool to our customers.”

The LG DoublePlay comes with a 5-megapixel camera with LED flash and 720p HD video recorder, allowing users to capture and share pictures and videos via messaging, email or Facebook. The device also offers multiple messaging options, including Cloud Text™ and Group Text™, giving users the ability to send and receive texts from a PC or tablet or create group chats on-the-go for faster, more efficient content sharing. LG DoublePlay features Android™ 2.3 (Gingerbread) with access to Android Market™ and delivers complete user customization with seven home screens and up to nine touchscreen shortcuts for one-touch navigation.

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