Samsung’s latest ad for the Samsung Galaxy Note 4 might not be the most effective way to sell someone on why they should buy a smartphone, but here it is — they’ve decided to pun it on up in a 4 minute splash of cheesy lines and dudebro humor. It consists of two guys playing a silly game where they have to force the word “note” into as many words or phrases as possible.
I have to admit — much of it is pretty cringeworthy. I’m not even sure a ton of it is funny. But Samsung often likes to have fun and this is their way of doing it. We don’t imagine the entirety of this thing will be chopped into 30 second spots and put on major television campaigns, but it’s sitting above for you to enjoy if you have 4 minutes to spare today. Let us know what you thought of it down below.